The Tailoress is a content based website monetised by selling automatic downloads via an e-commerce shop. The client needed to direct all potential customers through to the online shop via customised landing and content pages. The brand is social media driven, acquiring visitors to the website via blog and social media posts.
Content from the main website is organised in a clean and concise way with easy navigation and attractive quick-links to products from the shop.
An e-commerce shop was designed and setup for the client to use themselves. They can easily add and edit products as needed without the help from our team. The shop’s settings are also configured to post products to Google Shopping, an essential tool in online product marketing.
New content is driven via a WordPress blog. This boosts social media involvement by auto-posting to a range of social platforms, encouraging more views to the website while increasing brand awareness.